Market Analysis
In market analysis, there are things that we need to know. Some of those things are: Who is the target consumer of our products? And, is the product we have ever tested to the consumer, and how their opinions? If you already know the answers, then you are ready to target consumers, whether we know their needs or not. Do they want other things to enjoy? Who are our competitors in this product, and how they perform services to consumers?
Marketing Strategy
Once we know the market conditions of these products, we can create a marketing strategy to suit market conditions and also the condition of our business. Here are to be prepared in implementing the marketing strategy:
What brand name of our product. Does the brand is quite familiar with hearing or difficult to pronounce. Explain the strategy for selling this product to the consumer. If you need a salesman to sell, how to salesman can sell our product. What promotional activities or publicity that we do so that consumers can recognize and try our products. It is most important in the initial campaign is a consumer should know and try our product. How do consumers buy our products? Do they have to come to our shop, or visit our customer? If consumers come to our store, we need to think whether the location of our stores near and easily with customers. If our customers visit, in what way we went to the consumer. Does the child care system to the retail, supermarket or doing direct sales?




